Sohm Selects ImageSpan’s LicenseStream
August 19, 2009ImageSpan Inc., the creator of LicenseStream recently announced that photographer, writer and historian Joseph Sohm has selected LicenseStream to promote, protect, track, and create new revenue streams from his entire library of images, including his recent “Visions of America: Photographing Democracy” book, helping him to maximize the value of his extensive portfolio online.
Sohm, whose “Visions of America” book and companion multi-media “Photo Symphony” narrated by Academy Award winner Clint Eastwood offers a sweeping portrait of life in the American democracy via an epic photographic journey across 50 states, said he chose LicenseStream because it allows him to make his entire catalog– not just the hits – available online for licensing. His work can now be found and licensed athttp://voa.licensestream.com.
Previously, Sohm has been able to offer only a subset of his images through stock agencies, which he says operate on the premise that a core set of images typically attract customers repeatedly.
“ImageSpan’s LicenseStream empowers me to publish all of my photographs directly to my Web site and to global search engines, so that anyone in the world may find my search-optimized photos online and pay for them with a mouse click,” said Sohm, whose “Visions of America” recently won the Gold medal for "Best Coffee Table Book” at the 13th annual Independent Publishing Awards in New York City.
“By enabling me to reach image buyers more quickly and with many more choices than they’d get through a typical agency, LicenseStream helps me speed the pace of transactions and drive incremental revenues.”
Web-based LicenseStream requires minimal investment and allows content creators to keep a much larger share of the royalties for each transaction -- multiple times the 20 percent royalty fee offered by most major agencies. “That’s a huge difference,” said Sohm, “and it’s why LicenseStream makes it affordable for me to shoot, metatag, process and offer my customers a greater variety of photographs online.”
